World Brain Mapping Organization - SBMT - United States

(PUBLISHED)
May 1, 2025
(WRITER)
Sell with Marketing
Introduction

Brain Mapping Organization (WBMF) is a leading nonprofit at the forefront of neuroscience and neurotech. Their work spans advocacy, education, and cutting-edge innovation with global impact.

Project Goals

The organization aimed to modernize its digital identity, increase engagement across platforms, and boost membership conversions worldwide.

Challenges

Despite their expertise and influence, WBMF had an outdated digital presence, inconsistent messaging, low SEO visibility, and fragmented marketing efforts across channels.

What We Did
  • Full revamp of their LinkedIn content strategy, achieving +34% engagement and +280% organic reactions
  • Redesigned and optimized website content and SEO strategy
  • Email marketing to a list of +15,000 with new campaigns and creative copy
  • Launch of high-impact event campaigns for major initiatives like SBMT, G20, and MEBI
  • Visual and branding overhaul across all social platforms
  • Course content implementation and internal resource support
  • Weekly strategic alignment meetings and monthly performance reporting
  • Conclusion
  • Record-breaking membership signups within just 3 months
  • +47% increase in website traffic
  • A fully aligned marketing ecosystem built around neurotech leadership and global visibility