Get found
Content, SEO and answer-engine optimization, in German for DACH and in English where the committee is international.
DACH
B2B Industrial Marketing for the DACH Region
German-language delivery out of Mücke, Hessen. One named person, one real address, one direct line — and a straight answer about what we do not have here yet.
The short answer
Sell with Marketing is a B2B marketing agency for industrial and manufacturing companies, with a location in Mücke, Hessen, Germany, and headquarters in Guadalajara (Zapopan), Mexico. The DACH region is served in German by Alex Reffel, Head of Europe. The agency works with manufacturers doing €1M–€50M+ in revenue, with technical buying committees and sales cycles of 6 to 18 months, across Germany, Austria and Switzerland, with Luxembourg as an adjacent market. It does the marketing and builds the software that marketing runs on.
Who works here
The German location is Seenbachweg 7, 35325 Mücke, Hessen. It is one of the agency three staffed offices, with a postal address and its own direct line.
Alex Reffel (Pedro Alejandro Cárdenas Reffel) runs European operations as Head of Europe. Industrial engineer, trilingual in German, English and Spanish, 15+ years in B2B industrial sales. At ABB he led process analytics sales across Colombia and Ecuador, into refineries, gas plants and engineering firms. At ENGI Group in Frankfurt he drove business development for multinational industrial accounts across the DACH region.
What this page does not say: an office in Frankfurt, a team in Munich, a representative office in Zurich. Frankfurt, Munich, Berlin, Zurich and Bern are markets where buying committees sit, not locations of this agency. DACH is a market where Sell with Marketing is actively looking for clients: the agency has worked with a German company, Venforce GmbH, whose logo is on the home page, and conversations with other German industrial companies are open now. Said in full: Venforce is also the German company that appears in the published career of Alex Reffel, our Head of Europe. We name it here so nobody has to find it out on their own.
Who this is for
Mittelstand, not corporate marketing departments. The profile is the same in every market:
- Manufacturers and industrial companies doing €1M–€50M+ in revenue.
- A technical buying committee, not a single decision-maker.
- Sales cycles between 6 and 18 months.
- Contract manufacturing, machinery and capital equipment, metal, plastics, chemicals and process, automotive supply, Industry 4.0 and IIoT.
- A sales operation mature enough to absorb what a demand engine brings in.
What we deliver
Three moments where industrial buyers are lost. Each one is a full service page, not a summary here.
Get quoted
Quoting engines, integrations and CRM. Software and marketing from the same house.
Get hired
Checkout, signature and client files, so the win does not die in administration.
The proof, with the fact attached
There is no published DACH case with numbers yet. What exists is a German client, Venforce GmbH, and the agency own work, checkable, and in German.
- Own measurement, published in German
- Sell with Marketing measured what answer engines say about manufacturers and published the method and the result in German. Readable, not asserted.
- The method run on our own house first
- Auditing its own site, the agency found 55% of articles carrying broken hreflang markup, which makes Google discard the language group entirely. Found, documented and fixed at home before it was sold to anyone.
- DACH sales experience
- At ENGI Group in Frankfurt, Alex Reffel drove business development for multinational industrial accounts across the DACH region, after leading process analytics sales at ABB.
What we do NOT do
Refusals, not gaps. Each one comes from a case that went wrong.
- No paid media without a tracking system that can prove where the budget went.
- No pure success-fee arrangements. That contract produced the most hours and the least revenue in the agency history.
- No promising leads to a company with no sales team able to close them.
- No claiming an office where there is none. Nobody from this agency sits in Frankfurt, Munich, Berlin or Zurich.
- No promising a position in an answer engine. Every presence result is delivered dated and time-stamped.
Where else we work
We do not have a branch in every city we work in, and we are not going to claim one. What we do have: three working languages (German, English, Spanish) and teams in Mücke (Hessen), Guadalajara (Zapopan, Mexico) and Caracas (Venezuela).
Within DACH we serve Germany, Austria and Switzerland in German, with Luxembourg as an adjacent market. In English, the same work reaches buying committees in London, Amsterdam, Rotterdam, Paris and Brussels. Spain is our second European priority market.
If your buying committee reads another language, we will tell you before you hire us.
Questions about the DACH region
- Where is Sell with Marketing located in Germany?
- At Seenbachweg 7, 35325 Mücke, Hessen. That is the agency German location, run by Alex Reffel, Head of Europe, on +49 177 4793540. The agency headquarters are in Guadalajara (Zapopan, Jalisco), Mexico. There are no offices in Frankfurt, Munich, Berlin or Zurich.
- What language does the work happen in?
- German, through Alex Reffel. Content is produced in the language of the target market rather than translated from an English master version. English and Spanish are also available, which matters for manufacturers whose buying committee is spread across several countries.
- Does Sell with Marketing have DACH clients yet?
- No published DACH case with numbers yet — which is a different thing from having no German client. Sell with Marketing has worked with Venforce GmbH in Germany, which is also the company that appears in the published career of our Head of Europe. Conversations with other German industrial companies are open now. The agency prefers to say it that way rather than present a Mexican case as a European one.
- Do you work with companies that have no in-house marketing team?
- Yes, and in the Mittelstand that is the normal case. The requirement is not a marketing team, it is a sales operation that can close what comes in. Without one, the agency does not promise leads: when nobody closes, marketing takes the blame and neither side improves.
- How do you handle GDPR and data?
- The agency works as a processor under a data processing agreement, with the client remaining the controller. Analytics and tracking are set up on a consent basis, and every tool used is named before it is deployed. The privacy policy carries the detail.
The way in is the Diagnostic
One entry point. What the answer engines say about your category, where the sale is leaking in your own data, what standing still costs, and the order in which things get fixed. Credited 100% against the fix if you move within 90 days.